PORT OF LOS ANGELES DEBUTS NEW MOBILE-FRIENDLY, STREAMLINED WEBSITE
SAN PEDRO, Calif. – September 11, 2018 – The Port of Los Angeles has debuted a newly designed, mobile responsive website that offers users an engaging, intuitive experience and streamlined access to information about Port operations and initiatives.
“The enhancements to portoflosangeles.org are built around our three pillars: business, community, and environment,” said Port of Los Angeles Executive Director Gene Seroka. “The improved website is part of our ongoing commitment to transparency by providing fast and easy access to information on desktop and mobile platforms.”
The site now features a home-page “quick search” tool that allows users to readily locate information on a dozen topics searched most regularly by users. Additionally, new search engine technology has greatly improved search relevancy and results as well.
Given that more than half of users now use smart phones and tablets to access information online, the new website has been designed to be more mobile responsive, automatically changing screen size and content to fit a user’s device. User connectivity and sharing has also been enhanced with new social media tools that have been incorporated as part of the overall design.
Before embarking on the project, the Port website team — along with technology partner Status Not Quo — sought extensive input from a range of regular Port website users, both internal and external, to design and optimize the site. The new website also features enhanced accessibility for those with disabilities, such as impaired vision.
The Port of Los Angeles is America’s premier port and has a strong commitment to developing innovatively strategic and sustainable operations that benefit Southern California’s economy and quality of life. North America’s leading seaport by container volume and cargo value, the Port of Los Angeles facilitated $284 billion in trade during 2017. San Pedro Bay port complex operations and commerce facilitate one in nine jobs in the five-county Southern California region.
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